The goal: This campaign takes into account struggling families whose head of household has suffered pay cuts, loss of a job, had their children laid off, or other implications that have been brought on by the outbreak.
In hopes of reaching out to at least 500 families in need, this effort aims to raise about RM100,000 to cover the expenses of such households for the period of the MCO.
This campaign also lists around 4 NGOs that they are currently partnering with in order to achieve this goal.
The organisers: Priyaa Simmi is the main driving force of this fundraising effort.
Together with Kitafund (a crowdfunding platform), this Mrs. Malaysia World 2019/2020 winner has practically dedicated all her social media platforms to see this through.